For Your Mind...

Welcome! Issue number one and we’re off and running. They said to me, “Tony, why are you doing this? Aren’t you busy enough already?” Between writing books, various articles on marketing, a full speaking and training schedule and helping thousands of businesses and entrepreneurs with their marketing and sales issues, there’s a great deal on my plate. To the skeptics I say “Thank You” for pushing me to launch this exciting and valuable resource for those seeking to get ahead. To you the valued subscriber and eager student I say buckle in. This is going to be an enlightening and profitable relationship.

WHY THIS NEWSLETTER WAS CREATED?
Simple. To be the #1 source for providing relevant, current and valuable self improvement, moneymaking information and marketing resources in a complex and rapidly changing business world. I thought long and hard about what should be included each month’s issue to provide maximum value and benefit to you.

WHAT THIS NEWSLETTER IS NOT?
Fluff or theory. With the dawn of the information age people are buried in information. In assembling the team of contributors I looked for three main qualities:

1. Real world experts in the core area of instruction
2. Cutting edge thinkers willing to share it all, good and bad with no sugar coating allowed in a clear and applicable manner that you can use and implement immediately in your business or life
3. Honest and reputable. It’s simply amazing how many charlatans and thiefs or what I call “false prophets” are giving advice in the marketing and personal development industry. Each writer has proven themselves as reputable with a documented track record of success. In addition, their character and reputation is strong within the field.

From Niche Marketing to Fragmentation
Stephen Pierce
31 Dec 1969

Think about something Bill Cosby said and ask yourself ìhow does this apply to your current marketing. Cosby stated ìI donít know the key to success, but the key to failure is trying to please everyone.î Are you trying to be everything to...
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The Power of Association
Dave Sheffield
31 Dec 1969

Yes, ladies and gentlemen, any completely consumed writer and speaker will look at anything to tie it to the fundamentals of leadership. Have you ever eaten a piece of Jello that was in a particular shape? The fascinating thing about this...
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Trends
Tony Rubleski
31 Dec 1969

We live in the age of what I call ìAdvertising Overloadî. Everywhere we look the media, ads, people and messages are screaming for our time and attention or what I call ìMind Captureî. The latest research suggests that the typical North...
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Activity vs. Accomplishment
John Di Lemme
31 Dec 1969

Each and every day, all of us continually search for the extra edge to win at the sport of sales and marketing. One of the most important things that you need to know is that there is a thin line that exists between activity versus...
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Targeting Your Publicity
Mike VanNorden
31 Dec 1969

This month, I want to discuss the power of ìtargetingî your publicity and marketing campaigns. I see it again and again, where people will send out thousands of emails, faxes, or direct mail pieces, without ëtargetingí their...
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Tony explains a Captured Mind

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